Brightspeed vs. Cox Internet Providers Compared

Brightspeed's large network offers customers a planned transition from DSL to fiber

Brightspeed is a brand-new ISP that started its internet service to customers in October 2022. Brightspeed bought out many networks previously owned by CenturyLink. That purchase instantly made Brightspeed the 12th-largest ISP in the U.S. [1] The company’s mission is to bring fiber internet to as many customers as possible, as soon as possible. Brightspeed currently has gigabit fiber service up and running in six states. The internet provider plans to build out fiber to an impressive 3 million locations in the next five years [2]. Brightspeed’s goal to provide fiber to underserved areas is a worthy one. By creating more lightning-fast fiber infrastructure for those who don’t currently have access, Brightspeed will bring opportunity to at least 20 states in the Midwest, South, and on the East Coast. Customers will have ample support for remote jobs and responsive, smooth access to thousands of educational options online. All Brightspeed customers get the advantages of unlimited data and no contracts. Brightspeed also offers competitive, transparent pricing for their fiber plans. If customers are still on DSL, they will have to be patient with slower speeds while they wait for the fiber to arrive. The good news is that fiber is coming soon, based on the buildout plans.

Brightspeed offers a very good deal on fiber internet with simple and straightforward pricing

One of Brightspeed’s real strengths is transparent pricing. Currently, there are no data caps, and no required contracts, which means you won’t get hidden fees popping up on your monthly bills as you will with many other ISPs. Brightspeed internet plan prices are excellent for fiber internet. The best part is that there are no surprise price hikes after promotional rates, which is standard practice with other providers. With Brightspeed Fiber, you can count on consistent pricing that gives you a lot of speed for a very attractive monthly cost. Brightspeed DSL pricing is not quite as good a deal because a DSL user’s internet speed and performance will be so much lower. But Brightspeed DSL may still be your best option if you have no other available cable or fiber providers in your area. Brightspeed is an active supporter of the federal Affordable Connectivity Program. If you qualify for the program, which offers payment assistance for lower-income households, Brightspeed will match your ACP payment assistance. This very unusual benefit will result in your internet service being free of charge or almost free.

Be aware of price hikes and data overage for heavy-streaming households

Cox offers a first-tier plan at $50/month for 100 Mbps download speed. That’s about the same as many other providers ask for their first-tier plans. The good news is that Cox's first-tier price is the standard price, so it won’t go up automatically after a promotional period. Unfortunately, the higher speed plans do have steep price hikes after the first year’s promotional rate. And when those price increases kick in, you’ll be paying more per month, on average, than you would for the same speeds through Xfinity or Spectrum. In addition, there’s a monthly rental fee for the Cox modem/router, though you are allowed to buy your own compatible router if you wish. Another big question about Cox pricing will be how much data you use. Cox does have a data cap. The cap is high at 1.2 TB, so many households will never exceed it. But 14% of American households do exceed 1 TB of data usage per month, according to the Benton Institute for Broadband and Society [2]. And if you do exceed your cap, you will face overage charges [3] In other words, if you are a heavy data user, you may end up with a higher monthly bill. So be aware of these data caps as a factor in your pricing if you live in a household with multiple people who stream 4K or play real-time games online every day. If your internet activities don’t include lots of HD streaming, gaming, or large file uploads, or you only have one or two household members, you are unlikely to exceed your monthly data cap.

Brightspeed Fiber will offer premium gigabit speed and reliability, but DSL performance will vary

If Brightspeed Fiber is available in your area, you will be getting fiber’s well-known gigabit speeds as well as a fiber connection that doesn’t slow down or glitch. Brightspeed Fiber will equip you for any internet activities you like, including online gaming, videoconferencing, and HD streaming on multiple devices. Like most fiber connections, Brightspeed will give you symmetrical upload and download speeds—an amazing advance over previous technologies. If Brightspeed is still offering DSL in your area, your performance and speed will vary depending on your location. Your download speed and your upload speed with a DSL connection will be slower than with fiber internet. You also may have higher latency than you will with fiber or cable. You can check your actual speed with our internet speed test. In many areas where Brightspeed offers DSL, there is no fiber or cable option yet. So Brightspeed may still be your best bet. You can order DSL and look forward to your turn on Brightspeed’s fiber installation list. And with the rapid pace of their planned fiber expansion, you might be next!

Years of solid operations equip Cox with reliable infrastructure

As the fifth-largest ISP in the United States, Cox has a thirty-year record of delivering internet access to customers. This means that when you order internet service, it will work as it should the vast majority of the time. Cox home internet serves metro areas in 19 states [1]. Cox uses hybrid fiber-coaxial (HFC) technology, like its major competitors Xfinity and Spectrum. Ordinarily, your internet service will be carried by fiber-optic lines along the main arteries until it gets within about a mile of your house. Somewhere near that point, the network will switch to copper coaxial cable. This structure is called Fiber-to-the-Node (FTTN). It is faster than an all-copper network, but not as fast as all-fiber, which is also known as Fiber-to-the-Home (FTTH). Cox does offer a small percentage of all-fiber connections and is building out more, but for the moment, you are most likely to get HFC, i.e., cable internet service [4]. Download speeds with Cox’s cable internet will go as high as 1000 Mbps in some areas, and upload speeds will top out around 100 Mbps. Though this upload speed is far below the symmetrical high speeds of an all-fiber connection, Cox cable internet still provides plenty of speed for most households. Cox uses data caps of 1.2 TB/month on its plans. This allowance will provide plenty of data for most households. But if you have a large household and you all do unusually heavy streaming or gaming to go over 1 TB, you may incur up to a maximum of $100 in overage charges [3]. You can get Cox plans with unlimited data, but only by paying more each month for an unlimited plan.

Brightspeed offers advanced Wi-Fi in combo modem/router

If you order a Brightspeed Fiber plan, you will get free access to a premium Wi-Fi modem with Wi-Fi 6 technology. That advanced capability will give you 3 to 4 times faster connectivity. The modem will have greater data capacity and support extended battery life for in-home devices. (Your devices will need to be compatible with Wi-Fi 6 in order to perform at this higher level.) Modems that might come with your package would include the Actiontec C3000A, the Axon C4000, the Zyxel C4000, and the Zyxel C3000Z [3]. For some other Brightspeed plans, you may pay a $15/month equipment rental fee for your combo modem and router. Installation fees will also vary with your plan. You will get free installation for a DSL self-install or a technician installation of higher-speed fiber packages. A technician installation for DSL or a first-tier fiber plan will require a one-time $99 fee.

Cox offers optional self-installation, charges equipment rental fee

When you order Cox internet service, you will be able to select either professional installation or self-installation. Self-installation will save you about $100, as long as you’re willing to deal with instructions for connection and activation. If you want to use a Cox-supplied modem/router, you will get their Panoramic Wi-Fi gateway. Higher-tier plans will receive a Wi-Fi 6 gateway, while the lower tier of plans will have a more typical Wi-Fi 5 compatible device. All customers will pay a $13/month rental fee for the equipment in addition to their monthly plan fee. However, Cox will forego the fee if you use your own compatible modem/router, which may make it cheaper in the long run for you to buy one rather than renting.

Brightspeed’s customer support is robust

Brightspeed receives 4 stars for Customer Service, with a promising beginning for a new company. Brightspeed provides a 24/7 chat interface for support as well as a helpline. The company also has a website with resources and FAQs to assist with simple questions. Some helpful features on the website include a troubleshooting & outage check, a tracker to tell you where your technician is, and a service appointment manager. A “quick bill pay” function will come in handy too. The Brightspeed Fiber network is very strong and is now producing a lot of customer satisfaction. With their rapid fiber buildout and commitment to customer service, we recommend Brightspeed as a good choice for your internet service, both now and for the future.

Cox customer service ranks below average on national surveys

Cox gets a resounding “meh” for customer service on recognized national surveys of customer satisfaction such as the J.D. Power survey [5]. Cox ranks below average in each region where it provides service. In an industry not known for good customer service, it’s hard to split hairs about exactly what the rankings mean. Even some of the best ISPs occasionally get their share of negativity when you look up review compilation maps [6]. But because J.D. Power is widely regarded as one of the more objective rating systems, we’re going to give Cox 3 stars for customer service.