Brightspeed vs. Optimum Internet Providers Compared

Brightspeed's large network offers customers a planned transition from DSL to fiber

Brightspeed is a brand-new ISP that started its internet service to customers in October 2022. Brightspeed bought out many networks previously owned by CenturyLink. That purchase instantly made Brightspeed the 12th-largest ISP in the U.S. [1] The company’s mission is to bring fiber internet to as many customers as possible, as soon as possible. Brightspeed currently has gigabit fiber service up and running in six states. The internet provider plans to build out fiber to an impressive 3 million locations in the next five years [2]. Brightspeed’s goal to provide fiber to underserved areas is a worthy one. By creating more lightning-fast fiber infrastructure for those who don’t currently have access, Brightspeed will bring opportunity to at least 20 states in the Midwest, South, and on the East Coast. Customers will have ample support for remote jobs and responsive, smooth access to thousands of educational options online. All Brightspeed customers get the advantages of unlimited data and no contracts. Brightspeed also offers competitive, transparent pricing for their fiber plans. If customers are still on DSL, they will have to be patient with slower speeds while they wait for the fiber to arrive. The good news is that fiber is coming soon, based on the buildout plans.

Brightspeed offers a very good deal on fiber internet with simple and straightforward pricing

One of Brightspeed’s real strengths is transparent pricing. Currently, there are no data caps, and no required contracts, which means you won’t get hidden fees popping up on your monthly bills as you will with many other ISPs. Brightspeed internet plan prices are excellent for fiber internet. The best part is that there are no surprise price hikes after promotional rates, which is standard practice with other providers. With Brightspeed Fiber, you can count on consistent pricing that gives you a lot of speed for a very attractive monthly cost. Brightspeed DSL pricing is not quite as good a deal because a DSL user’s internet speed and performance will be so much lower. But Brightspeed DSL may still be your best option if you have no other available cable or fiber providers in your area. Brightspeed is an active supporter of the federal Affordable Connectivity Program. If you qualify for the program, which offers payment assistance for lower-income households, Brightspeed will match your ACP payment assistance. This very unusual benefit will result in your internet service being free of charge or almost free.

Good initial prices followed by price hikes

Cable internet is the chief type of connection that Optimum provides its customers. Because of improvements to cable internet technology, you can get gigabit download speeds from many cable internet companies like Optimum. You just won’t get the same upload speeds from cable as you will from an all-fiber connection [3]. Whether you get the usual cable service or all-fiber, you will get good prices from Optimum, and those prices will be locked for 2 years. Here’s an example. You’ll pay $40/month for Optimum’s first tier plan, which is up to 300. That is a good price for these speeds. The catch is that after those two years, standard prices will take effect, which will spike your bill higher. That may be why Optimum is seeing year-over-year declines in its cable customers [4]. The price hikes may be pushing people to other options at the end of their two-year promotion.

Brightspeed Fiber will offer premium gigabit speed and reliability, but DSL performance will vary

If Brightspeed Fiber is available in your area, you will be getting fiber’s well-known gigabit speeds as well as a fiber connection that doesn’t slow down or glitch. Brightspeed Fiber will equip you for any internet activities you like, including online gaming, videoconferencing, and HD streaming on multiple devices. Like most fiber connections, Brightspeed will give you symmetrical upload and download speeds—an amazing advance over previous technologies. If Brightspeed is still offering DSL in your area, your performance and speed will vary depending on your location. Your download speed and your upload speed with a DSL connection will be slower than with fiber internet. You also may have higher latency than you will with fiber or cable. You can check your actual speed with our internet speed test. In many areas where Brightspeed offers DSL, there is no fiber or cable option yet. So Brightspeed may still be your best bet. You can order DSL and look forward to your turn on Brightspeed’s fiber installation list. And with the rapid pace of their planned fiber expansion, you might be next!

Cable and fiber both provide fast download speeds, but cable's upload speeds are slower

With hybrid fiber-coaxial (HFC) technology, Optimum gives its cable customers gigabit download speeds but much slower upload speeds. That’s typical for cable internet service. Optimum is comparable to other major cable internet providers such as Spectrum and Xfinity, offering upload speeds at a maximum of around 35-50 Mbps. Optimum differs from the cable internet competition because it is also launching into the all-fiber internet market. Optimum’s current fiber internet customer base is small but has doubled in the last couple of years from around 100,000 to over 200,000 subscribers [4]. By 2025, Optimum plans to create over 6.5 million fiber passings [5]. Fiber internet’s most striking advantage over cable internet is that fiber offers symmetrical upload and download speeds. This is a game-changer for online gaming, videoconferencing, and large homes with multiple devices. When Altice merged Suddenlink under the Optimum brand, the company had two distinct “footprints” left from where the old Optimum and Suddenlink coverage had existed. Suddenlink’s coverage area had been primarily in the South and West. Optimum was strong in the Northeast, and particularly in the tri-state area of New York, New Jersey, and Connecticut. Now, the fiber buildout is fastest in that tristate area [1]. Your chances of getting fiber internet from Optimum in the next year or two will be better if you live in the tri-state area.

Brightspeed offers advanced Wi-Fi in combo modem/router

If you order a Brightspeed Fiber plan, you will get free access to a premium Wi-Fi modem with Wi-Fi 6 technology. That advanced capability will give you 3 to 4 times faster connectivity. The modem will have greater data capacity and support extended battery life for in-home devices. (Your devices will need to be compatible with Wi-Fi 6 in order to perform at this higher level.) Modems that might come with your package would include the Actiontec C3000A, the Axon C4000, the Zyxel C4000, and the Zyxel C3000Z [3]. For some other Brightspeed plans, you may pay a $15/month equipment rental fee for your combo modem and router. Installation fees will also vary with your plan. You will get free installation for a DSL self-install or a technician installation of higher-speed fiber packages. A technician installation for DSL or a first-tier fiber plan will require a one-time $99 fee.

No equipment rental fees, free installation with Optimum plans

Optimum will provide your modem/router as part of your monthly plan fee, with no extra rental charge. If you have a compatible cable plan, you may even get a Wi-Fi 6 router, which will give you higher speeds for multiple devices than Wi-Fi 5. Fiber internet plans from Optimum will often include the Wi-Fi 6 gateway as well. If you would rather use your own modem and router, Optimum will allow it. Just be sure to check for compatibility with their specs. Standard installation is free with Optimum plans.

Brightspeed’s customer support is robust

Brightspeed receives 4 stars for Customer Service, with a promising beginning for a new company. Brightspeed provides a 24/7 chat interface for support as well as a helpline. The company also has a website with resources and FAQs to assist with simple questions. Some helpful features on the website include a troubleshooting & outage check, a tracker to tell you where your technician is, and a service appointment manager. A “quick bill pay” function will come in handy too. The Brightspeed Fiber network is very strong and is now producing a lot of customer satisfaction. With their rapid fiber buildout and commitment to customer service, we recommend Brightspeed as a good choice for your internet service, both now and for the future.

Optimum customer satisfaction: the big question mark

With so many seemingly good points to its service and pricing, why has Optimum’s customer satisfaction scored significantly below average according to J.D. Power? [6] A random sampling of online user reviews seems to indicate two major complaints. The first is outages and failure of technical response. The second is a more general dissatisfaction with the phone system, being transferred around to different departments, and getting contradictory responses from different phone reps when trying to solve billing issues. Because this is a fairly even distribution of complaints, it’s likely that Optimum is just not quick enough in responding to customer concerns, whether they be technical or billing-related. We can’t know the reason for this dysfunction. Often, these kinds of responsiveness issues happen when companies are understaffed or have high staff turnover in their customer service. But until Optimum gets better ratings, we have to give them only 3 stars for customer satisfaction.